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Puerto Rico STR Trends 2026

The Puerto Rico STR Market Is Changing Fast

Are you positioned to win in 2026—or fall behind?

The Puerto Rico STR Trends 2026 Report breaks down what’s actually driving revenue growth across the island—from AI-powered guest communication to pricing mistakes that cost hosts millions during peak demand events.

Built using AirDNA, Discover Puerto Rico, and real Otium portfolio data, this report shows you how top operators are pulling ahead while others get stuck in the race to the bottom.

Download the free report and get ahead of the market.

Get the Puerto Rico STR Trends 2026 Report

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Download the free report trusted by Puerto Rico’s top-performing STR operators.

What You’ll Learn From This Report

Inside the Puerto Rico STR Trends 2026 Report

In this report, you’ll discover:

  • What the “Bad Bunny Effect” revealed about demand spikes, pricing failure, and lost revenue
  • Why speed is now a ranking factor — and how AI-driven guest communication increases visibility and bookings
  • How to balance OTAs vs. direct bookings without killing demand or overpaying commissions
  • The real ROI of 5-star quality (and why “good” listings are falling behind)
  • Which amenities actually drive ADR in Puerto Rico (and which ones don’t)
  • Where inventory growth is shifting across the island — East Coast vs. West Coast vs. emerging interior markets
  • How flight routes predict future STR demand before the market reacts

This is not theory.
This is what’s working right now in Puerto Rico.

The Data Doesn’t Lie

  • Listings responding within 1 hour see 16% higher impressions
  • 4.8–5.0 star properties earn 27% higher RevPAR
  • Listings with a pool command ~60% higher ADR
  • TSA passenger growth of +12% led to +22% increase in nights booked
  • During Bad Bunny Residency, the average STR market lost money

The difference? Strategy.

The Bad Bunny Effect: A Lesson in Missed Revenue

August 2025 brought record-breaking demand to Puerto Rico—but most hosts priced too low.

While the market:

  • Increased occupancy by +7%
  • Dropped ADR by -1%

Otium listings:

  • Increased occupancy by +10%
  • Raised ADR by +13%
  • Achieved 4x faster RevPAR growth

Same market. Same demand. Different strategy.

Who This Report Is For

This report is designed for:

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STR property owners in Puerto Rico

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Multi-property operators & managers

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Hotel and boutique hospitality owners

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Investors exploring STR acquisitions

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Hosts tired of guessing and underpricing

If you want data-backed decisions instead of gut feelings, this report is for you.

Why Otium

Built by Operators Who Manage Real Revenue

Otium manages and advises STR portfolios across Puerto Rico.

We don’t sell trends — we operate inside them.

This report reflects:

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STR property owners in Puerto Rico
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Multi-property operators & managers
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Hotel and boutique hospitality owners
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Investors exploring STR acquisitions

If it’s in this report, it’s because it works.